Recently, I was challenged with the question: How would you describe your current brand voice?
For example: Upbeat, creative, fun, hip, artsy, edgy, serious, friendly, passionate, playful, sassy, whimsical, nostalgic, or . . .
This question forced me to do some introspection. In my heart, I knew my brand—creative, courageous, committed to telling stories about the woman's experience in carving out a path to her North Star.
But had I communicated my brand to the hundreds or thousands of prospective readers who want to hear these stories?
At heart, I am a storyteller who writes women's fiction that chronicles the protagonist's courage, discovery, and love on a journey toward her North Star and a more fulfilled self.
My deepest desire is to welcome all those who find communion with my characters, and like them, are traveling on this challenging journey we call life.